Life’s pretty amazing.
You struggle, get qualified, invest a ton of time, money, energy to get your enterprise into the hearts and minds of your potential prospects…
And then what?
“There’s no way to get to you!!”
Of course, I don’t mean “you”. But I think you get the picture.
You could’ve experienced something similar when wanting to buy some other product or service.
You know, you’re all eager to buy because you’ve done your homework on getting the right measurements for the unit you want in the living room. And then… you hop down to the store because of the offer you’ve seen splashed about in your local area.
Only to find that once there at the store… there’s no one there paying attention to you!
You think that maybe it’s a busy time of day, but as you scan around the shop, you see that it’s pretty nearly empty.
Not good.
In your own way, are you blocking people from wanting to hire you for your services?
You see, it’s very easy to let the world know who we are and what we can do for them. But, it’s an altogether different skill in making it easy for people to reach us once their interest is piqued.
Have you ever thought about using a dedicated voicemail system? That way, if people are trying to reach you, they can leave their message for you to pick up at a later time.
Nothing worse for a potential client who’s trying to reach you, and all they keep getting is the engaged or busy signal.
Another way is to let clients and customers know that you’ll be available’LIVE’ on the phones between such and such a time on pre-defined days.
I don’t know about you, but when I’m in the middle of a project or I have to meet a deadline, I really don’t like being disturbed.
If you use email, use it wisely. Promote the fact that you have one. And, when people reach you that way, let people know that you’ll be in touch soon.
Nothing bad will happen if you dont’ respond to their email ‘there and then’.
Be kind, be respectful and let people also understand the valuable nature of YOUR time.
There’s various ways for people to reach you.
Respond accordingly without it leaving you bedraggled, puffed or panicked.
’Til tomorrow
Raja C. Hireker
www.RajaHireker.com
P.S. If you’re not a subscriber to the ‘Swinging for The Fences Newsletter’, why on earth not?
Just kidding. Here, have a peek at what you’ve been missing all this time: http://www.rajahireker.com/s4tfencesmar07.pdf
